Kim Peterson, CEO CommonSenseHealth.org
Are you competing in a local or global market with a commoditized product?
Do you offer something that someone can go down the street (or hop over to another web site) and make a similar purchase?
You believe your product or service is better, but your potential client does not know that. How do you set yourself apart from all the other guys?
How do you reach out to people who want and need what you have to offer?
Increasing the Impact You Make Online is a great place to start!
How do you start building relationships online?
Here are a few time-tested and personally applied tactics and strategies which will help you make an impact online, attract people who are looking for what you have to offer and get people to know, like and trust you; because it’s much more fun to do business with people we know like and trust rather than people who really don’t give a rip or are just coasting (United Airlines anyone?).
Determine what social platforms your potential clients hang out on and what type of information is best shared on each?
Then ask yourself, “what types of questions am I asked on a regular basis from people who are looking to purchase my particular product or program?”, and start creating content (articles, mini posts, graphics, infographics, video etc.) to answer those questions. You then are providing value, being helpful and building trust.
And to dig a little deeper, what are a few things that you are passionate about above and beyond your work?
For example, I am a HUGE self development and self improvement junkie. I’m always looking for better ways of doing things and strive to constantly become better myself. So as a result, I write about topics surrounding leadership, time management, overcoming obstacles etc.
What are you passionate about? Share your take on these things as well. You will automatically connect with people of a similar mindset which is a great way to start building relationships.
Honesty and consistency with service and education as a focus is a brilliant place to start setting yourself apart, making a bigger impact online and stepping out of the commodity competition mindset.
Kim Peterson is a passionate Health & Wellness Advocate and the Founder and CEO of CommonSenseHealth.org. Since 2009, CSH has been helping to establish an online presence while generating leads and sales for Health & Wellness clients worldwide. Prior to CSH, Kim was the Founder of Light Force Therapy, a company that rapidly became a multi-million-dollar leader in the light therapy industry.
Kim has built a network of 120,000 + highly engaged subscribers, fans, and followers which produce consistent sales and expands daily; and speaks on how to build relationships via social media in such a way that will dramatically improve your (and your team’s) overall results while opening doors to opportunities you never knew existed as well as Living Up to Your Fullest Potential, TODAY!
To inquire about booking Kim to speak or lead a training, please click here and offer a few details in the message area. Kim will get back with you personally to discuss.
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